A full identity built on a pure grid.
Logo, typography pairing, color system, and collateral for a contemporary artisan studio. Every element derived from a single 12-column grid so the system scales from a business card to a large-format poster without drift.
The wordmark sits in a deliberately tight type pairing — a heavy display sans against a quiet humanist serif — and the color tokens are kept to a six-step ramp so application stays disciplined across surfaces. Print templates ship with InDesign masters and a single source-of-truth style sheet.
Representative pieces from the project.
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